Wednesday, 19 May 2010

As I explained earlier. I am no longer sure if I infact like the design of the back of the banner and so here is a simple variation of that. I have really simplified it and instead of adding lots of blab i have added the strap line, as mentioned before, let it take over. It is now a lot more focused and easier to take in.
Here are the final sticker designs using the new font and also a lighter grid on the 'design for life' stickers. I felt that before the grid was too over powering when it was shrunk down so small and so just reduced the line thickness.

I decided to go with GENEVA. It is really simple and has a really strong legibility. I think I do prefer this to the original design.

Also tested different fonts the 2 of my favourites on the back of the banner.

After a mini tutorial came to the conclusion that the original serif font was not as legible as it could be when it came to the large impact type on the main logo. Therefore I have tested various sans serif fonts to see which I preferred.

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