Sunday, 22 November 2009

No News Is Good News; part 2

After collecting research on a chosen artical we then had one week to produce three posters which communicated something visually stimulating but simple from one fact pulled out of that research. One poster was to be fully image based, one fully text and one a mixture of the two. To start off we were asked to quickly write down 10 adjectives and 10 verbs and then to draw 10 symbols and 10 images all relating to that chosen subject. This really got the ball rolling and kicked off simple, effective visual ideas for communicating something. The aim was not to over complicate it.

I actually found this quite difficult. It is hard not to see it as an advertising campaign. My topic was the growing number of deaths from alcohol each year and so my aim was to attempt to find a way to slow peoples drinking habits down. I latched on to the fact that 'YOUR BODY TAKES APPROXIMATELY ONE HOUR TO PROCESS JUST ONE UNIT OF ALCOHOL' this seemed to prove alcohol's strength and also our bodies weaknesses to it... simply.

Yet I really did start to over think this. I kept trying to think of an advertising slogan as opposed to just keeping it to the fact. I decided to stop and rethink my plans. By then looking back at the images we first drew I realised i could use just a simple image of a pint of beer to express the topic and then the words would just explain why its there.















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