After creating the 3 posters from our research we then were asked to create 10 11.5cm by 16cm mail shots which held information of the research collected. We again could only use 2 colours plus stock and had just two weeks to complete it. All ten mail shots had to be the same design(proving the products consistancy). With this had to be a mailing list, consisting of 10 places suitable for the product to be sent.

MAILING LIST

1. NEWCASTLE UNIVERSITY- Student Union, Newcastle, NE1 7RU, United Kingdom
2. THE UNIVERSITY OF GLASGOW- Student Union, Glasgow, G12 8QQ, Scotland, United Kingdom
3. LEEDS UNIVERSITY- Student Union, Leeds, LS2 9JT, United Kingdom
4. THE UNIVERSITY OF NOTTINGHAM- Student Union, University Park, Nottingham, NG7 2RD, United Kingdom
5. UNIVERSITY OF LIVERPOOL- Student Union, Liverpool, L69 3BX, United Kingdom
6. THE UNIVERSITY OF SHEFFIELD- Student Union, Western Bank, Sheffield, S10 2TN, United Kingdom
7. THE UNIVERSITY OF EDINBURGH- Student Union, Old College, South Bridge, Edinburgh, EH8 9YL, Scotland, United Kingdom
8. MANCHESTER METROPOLITAN UNIVERSITY- Student Union, All Saints Building, All Saints, Manchester, M15 6BH, United Kingdom
9. UNIVERSITY OF BIRMINGHAM- Student Union, Edgebaston, Birmingham, B15 2TT, United Kingdom.

No News Is Good News; part 2

After collecting research on a chosen artical we then had one week to produce three posters which communicated something visually stimulating but simple from one fact pulled out of that research. One poster was to be fully image based, one fully text and one a mixture of the two. To start off we were asked to quickly write down 10 adjectives and 10 verbs and then to draw 10 symbols and 10 images all relating to that chosen subject. This really got the ball rolling and kicked off simple, effective visual ideas for communicating something. The aim was not to over complicate it.

I actually found this quite difficult. It is hard not to see it as an advertising campaign. My topic was the growing number of deaths from alcohol each year and so my aim was to attempt to find a way to slow peoples drinking habits down. I latched on to the fact that 'YOUR BODY TAKES APPROXIMATELY ONE HOUR TO PROCESS JUST ONE UNIT OF ALCOHOL' this seemed to prove alcohol's strength and also our bodies weaknesses to it... simply.

Yet I really did start to over think this. I kept trying to think of an advertising slogan as opposed to just keeping it to the fact. I decided to stop and rethink my plans. By then looking back at the images we first drew I realised i could use just a simple image of a pint of beer to express the topic and then the words would just explain why its there.

Colour Theory